Marketing Leadership
Prediction: Great CMOs Are About to Become Much More Expensive
AI is making marketing execution abundant. The leaders who know what deserves to exist will command a premium.
Marketing Leadership
POV
The Content Treadmill Never Stops
Why Producing More Content Will Not Help Marketing Teams Get Ahead
News
Meta Can Automate Your Advertising. It Can’t Be Accountable for Your Brand.
Meta’s recent AI advertising problems may look like product bugs. But they expose a more consequential question for marketing leaders: as platforms take over more of the creative process, who protects everything the algorithm isn’t designed to value?